Cantina di Soave is one of Italy’s largest wine cooperatives, founded in 1898.

Challenge
To modernize the brand while preserving its historical and territorial identity.

Approach
We developed a visual identity system rooted in symbolism and heritage interpretation.

System

• logo design system inspired by heritage elements

• symbolic visual language (shield, glass, castle)

• typographic identity system

• territorial storytelling framework

Outcome
A contemporary wine identity system reinforcing tradition and international positioning.